“Movember Canada encourages men to grow a moustache for 30 days during the month of November to raise awareness for men’s health, specifically prostate cancer,” Mayor Rob Ford explained. “Participants are dedicated to the elimination of prostate cancer through research, education, support and survivorship.”
According to Prostate Cancer Canada, 25,500 men will be diagnosed with prostate cancer in 2011 alone. As such, Movember participants strive to raise awareness about the disease.
“Together these fine ‘Mo Bros’ and ‘Mo Sistas’ start conversations about men’s health and dedicate themselves to the appreciation of a fine moustachery,” Ford said.
“Therefore I, Mayor Rob Ford, on behalf of Toronto city council do hereby proclaim November 2011 as Movember in the city of Toronto.”
The city council Movember group, the Moliticans, raised $7,029.
Councillor Mike Layton, the son of late Jack Layton who suffered from prostrate cancer, raised $1,170, the most among his peers. According to his Movember profile, he participated in Movember for his mo-father and mo-grandfather.
Like Mike Layton, Councillor Paula Fletcher’s motivation was also to honour Jack Layton. Her Movember profile picture is a photo of her with a photoshopped NDP-orange moustache. Fletcher raised the most among women Moliticians with $320. However like other women at City Hall, she had problems adorning her stick-on ‘stache on the day of Ford’s proclamation, as it kept falling off.